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ROTATIONS® Wins 2009 Best New Dog Food

Pet Business magazine names ROTATIONS®, the first complete nutrition system specifically formulated for rotational pet feeding, best new dog food of the year

2009 Pet Business Industry Recognition Award

Aliso Viejo, CA — Michael Farmer, CEO and President of ROTATIONS® Pet Food, is proud to announce his new line of pet food has won the prestigious Pet Business 2009 Industry Recognition Award for Best New Dog Food.

ROTATIONS® Pet Food is the first and only dog food designed specifically for rotational feeding. Three distinctly different formulas in one box provide a broader combination of nutritional elements and a steady rotation of even levels of proteins, fibers, fruits, carbohydrates, fats and essential vitamins that complement each other as a complete, safe rotating pet food system.

"We are so excited about this award," said Farmer. "We knew we had something truly special. The concept makes sense, but up until now, dog owners have had to try and guess whether different brands or flavors of food truly have unique ingredients and the correct ratios, or if alternating would cause upset stomachs. We saw a void in the market and created ROTATIONS®, which now provides pet owners with a simple, safe and convenient way to ensure their pet will never be bored, undernourished or overexposed to any particular ingredient."

Each box of ROTATIONS® Pet Food contains three separate re-sealable bags of food each with a unique meat-first recipe with no by-products, fillers, or artificial ingredients. While all of the three recipes in each box contain different ingredients for nutritional balance, they are formulated with the same ingredient ratios for safe alternating without digestive problems. ROTATIONS® offers unique formulas for puppy, adult and senior stages of life.

"We know people think of their pets like their children. They wouldn't feed their children the same food day in and day out, now they don't have to do that to their dogs either," said Farmer. "Just like we do, our pets love variety. What's more, they need it. No one single food can provide all the essentials that an animal needs to be healthy and happy without risking over-saturation. That's why we created ROTATIONS® and we are thrilled with the positive response it is receiving."

Pet Business, a publication devoted to pet retailers, compiled a list of the most exciting pet products on the market and evaluated them based on functionality and innovation. Products were selected from industry trade shows, pet store shelves and online retailers' websites to compete in eight different pet categories. Pet Business only recognized 36 products as standout pet products of the year.

Read the article on the 2009 Industry Recognition Awards.

ROTATIONS® Pet Food is independently owned by Global One and provides pets a healthy alternative to traditional feeding. ROTATIONS® offers high-quality pet food using the finest standards of ingredients. The three separate nutritious meat-first, all-natural formulas offered in one complete nutrition system, allows for a rotational feeding system that is easy to digest and convenient for the pet owner.